It’s a known fact that Amazon loves to discount its own devices during its Prime events. As such, it’s no surprise that some of the best tablet deals of Prime Day 2025 are going to Amazon’s Fire line. On the second day of the sale (live through Friday, July 11), we’re seeing discounts of up to 56% off Fire tablets for the whole family, with prices starting at just $54.99. In fact, all but one model have fallen to record-low prices. Not too shabby, indeed.
Below, Mashable’s team of shopping experts has compiled a list of the best Prime Day Fire tablet deals that Amazon’s mustered up. (You’ll see any all-time lows marked with a 🔥.) Remember: These deep discounts are only for Team Prime, though trial members are eligible.
Best Fire tablet deal
Why we like it
Read Mashable’s full review of the Amazon Fire HD 10.
The 10-inch Fire HD 10 is a Mashable Choice Award winner, earning high praise from our reviewer for its lightweight build, sharp display, “surprisingly decent” sound quality, long battery life, and 5MP selfie camera. It’s “probably is a good purchase for most people on the market for an entertainment tablet,” she wrote. That’s especially true at its Prime Day price of just $69.99, which is half off its $139.99 MSRP — an unprecedented deal that beats its previous record low by $5.
Mashable Deals
If you need more storage — the base model comes with 32GB — the 64GB Fire HD 10 is on sale for $79.99 this week (normally $179.99). At 56% off, it has the biggest Prime Day discount out of all the Fire tablets.